Tuesday
Feb022010
Selling the iPad in 3 minutes - using superlatives
Tuesday, February 2, 2010 at 04:32PM The key to selling you product is giving a great keynote presentation when launching it. No one is better at giving keynotes than Steve Jobs - using superlatives.
NeilCurtis.com decided to edit the iPad keynote address, showing only the important words. No clip is repeated, they just removed the stuff in between.
So how to sell your product like Apple? Use as many superlatives and adjectives as possible - it can not be overdone.
